Adam Goldenberg and Don Ressler assisted in the co-founding of JustFab. The two friends have always shown that they can spot new trends in business and the markets. They have developed leading brands in the fashion industry. What separates their business model from the rest is in how they do their work. They carry their business activities with a lot of fun and passion. The kind of love for their work is hard to find in the industry.
Don and Adam met through Intermix Media. Don Ressler was an entrepreneur trying to sell his company known as FitnessHaven.com to Intermix Media. The sale enabled him to raise a massive amount of one billion dollars. He later raised another hundred million dollars from several ventures in internet companies. After the sale, Don and Adam decided to come together to start Intelligent Beauty on Pando. The company specialized in selling beauty and healthy items for women. They decided to get into the fashion industry by opening JustFab.
The company has a unique membership business model on internetretailer.com. The membership creates an exclusive engage between JustFab and its customers. JustFab gives ideas to women about how they should wear each item. It demonstrates different looks with different types of dressing. According to Don Ressler, JustFab is a brand that is meant to inspire women on how to have the perfect wardrobe. The company strives to connect and share their fashion to everyone around the world. See: http://www.techstyle.com/happy-in-el-segundo-techstyle-coo-anton-von-rueden-on-the-perks-of-life-in-the-south-bay/
Don and Goldenberg are not the first people to think of starting a fashion business. The two have succeeded in their endeavors by offering the best customer experience. When JustFab started, Don Ressler admits that he did not have a clue about fashion. However, he understood the markets and how to grow a business. Don has frequently stated that he has never seen a market with such potential. He remained positive throughout the growth, and the result was a highly successful company. JustFab shares its vision of delivering products with the highest quality at the best prices.
It has made e-commerce fashion something desirable and easily accessible. Fabletics started in 2013 and had many competitors. It has risen above fashion giants and expanded its business to other areas. The company has developed its niche by including shoes and children’s fashion.